SOUTH BURLINGTON, Vt. — The bewildered Iowan who converted his farm into a ballpark in “Field of Dreams” in 1989 might reverse the move today. From Vermont to central California, developers are creating subdivisions around organic farms to attract buyers. If you plant it, these developers believe, they will buy.
Increasingly, subdivisions, usually master-planned developments at which buyers buy home sites or raw land, have been treating farms as an amenity. “There are currently at least 200 projects that include agriculture as a key community component,” said Ed McMahon, a senior fellow with the Urban Land Institute.
In 2001, investors in a stalled project with an agriculture component outside Boise, Idaho, recruited Frank Martin to take over their development. Mr. Martin had been a manager at Prairie Crossing, a subdivision built around a working farm in the Chicago suburb of Gray’s Lake.
By 2008, the 1,756-acre Idaho development had repaid a $12 million loan from the financing arm of General Motors; realized a 61 percent premium on the sale of its sites, compared with similar parcels with no farm nearby; and claimed a $2.8 million pretax profit by selling 785 of 800 lots, while keeping 1,000 acres open.
The success of the two developments proved the concept, and like-minded developers around the country are trying it on inactive farmland and even on formerly industrial land.
NY Times